Dedon
Project name
Avertising Visuals of the Dedon products
Collaborators
Year
2023
Client's problem
The client wanted to present their outdoor furniture in a visually striking, aspirational setting that would immediately capture attention and elevate the brand. A traditional photoshoot in such an environment would have required significant time, travel, and production costs. They needed a solution that delivered high-end, lifestyle-driven visuals without the complexity and limitations of a physical shoot.
Our solution
We delivered photorealistic CGI visuals that placed the outdoor furniture into a breathtaking architectural and natural environment, crafted specifically to enhance desirability and brand value. By precisely controlling materials, lighting, and composition, we achieved imagery indistinguishable from real photography. The entire project was created digitally, allowing the client to receive premium marketing assets faster, without travel, logistics, or production constraints — and with complete creative flexibility.
